Misfits Gaming Group Signs Analytics Company Zoomph

Zoomph has signed its latest esports partnership deal with Misfits Gaming Group, covering each of its competitive brands. The firm will provide data and analytics regarding MGG’s sponsorship assets, in order to help the organization develop more engaging partner campaigns.

Zoomph has secured deals with a number of esports organizations including Atlanta Overwatch and Call of Duty League franchise holder Atlanta Esports Ventures, Team Liquid, and the Pittsburgh Knights.

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